TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

introductory allowance [1 record]

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Record 1 2001-03-27

English

Subject field(s)
  • Advertising Techniques
CONT

It is important with new products to establish a distinction between regular price and a reduced price as a result of an introductory allowance.

French

Domaine(s)
  • Techniques publicitaires
CONT

Cette remise (2 paquets de cigarettes) ne pouvait être accordée que pendant les quatre premières semaines de livraison et aucune remise de lancement ne pouvait se présenter, de quelque façon que ce soit, sous la forme d'un pourcentage.

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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